PCF Sparkletots Branding & Merchandise Illustration
Jade was commissioned by PCF Sparkletots by PAP Community Foundation to create 20 sets of illustrations for their educational program and brand assets, including social media use. The project encompassed a broad range of themes, such as character designs of children, parents, and teachers, as well as professional uniforms, vehicles, fruits, animals, and landscapes, carefully tailored to support early childhood learning.
Working within PCF Sparkletots’ brand color guidelines, Jade ensured visual consistency across all sets. She collaborated closely with the PCF team to accurately depict each element for educational use, while keeping the illustrations simple, engaging, and age-appropriate. The final artworks have been featured across their Events, Open House merchandise, website, social media platforms, MRT Station and various educational materials.
Client: PCF Sparkletots by PAP Community Foundation
Completed in: 2024
Published in Singapore
