Branding, Merchandise Jade Le . Branding, Merchandise Jade Le .

Coloring Page Design

Jade was commissioned by Loykee Best Chicken Rice to create a unique coloring page for their marketing campaign. The objective was to transform a basic sketch idea, which included elements drawn by the client's children, into a professional, cohesive coloring page. Her role involved designing the complete layout, choosing typography, and illustrating all the elements to ensure everything was visually cohesive while preserving the charm of the original sketches.

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Branding Jade Le . Branding Jade Le .

PCF Sparkle Care Branding Illustration

Following the success of her previous collaborations with PAP Community Foundation, Jade was invited to create nine sets of illustrations for their PCF Sparkle Care brand assets, including materials for social media and merchandise.

Working within the established brand color guidelines, Jade ensured visual consistency across all sets. She collaborated closely with the PCF team to accurately depict their facilities, equipment, and uniforms, maintaining both clarity and warmth in the visual style.

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Branding, Merchandise Jade Le . Branding, Merchandise Jade Le .

PCF Sparkletots Branding & Merchandise Illustration

Jade was commissioned by PCF Sparkletots by PAP Community Foundation to create 20 sets of illustrations for their educational program and brand assets, including social media use. The project encompassed a broad range of themes, such as character designs of children, parents, and teachers, as well as professional uniforms, vehicles, fruits, animals, and landscapes, carefully tailored to support early childhood learning.

Working within PCF Sparkletots’ brand color guidelines, Jade ensured visual consistency across all sets. She collaborated closely with the PCF team to accurately depict each element for educational use, while keeping the illustrations simple, engaging, and age-appropriate. The final artworks have been featured across their Events, Open House merchandise, website, social media platforms, MRT Station and various educational materials.

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